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Diploma of Marketing

Diploma of Marketing



  • Course Code:
  • Course Duration:
    Maximum 12 months (with option to fast-track)
  • Start Date:
    Enrol Anytime
  • RPL / Skills Recognition:
    Yes for eligible students. (Click here for details.)
  • Government Funding:
  • Provider:
    Wise Education Group
  • Available for Study:
  • Nationally Accredited:

Enrol at 20% off

FROM: $3,968.65



Enrol in Instalments

TOTAL: $3,968.65



  • Marketing manager
  • Marketing team leader
  • Product manager
  • Public relations manager
    All these Core and Elective Units must be completed to receive your qualification:

    BSBMKG501 Identify and evaluate marketing opportunities

    BSBMKG502 Establish and adjust marketing activities

    BSBMKG506 Plan market research

    BSBMKG507 Interpret market trends and developments

    BSBMKG514 Implement and monitor marketing activities

    BSBFIM501 Manage budgets and financial plans

    BSBMKG513 Promote products and services to international markets

    BSBMKG515 Conduct a marketing audit

The learning outcomes of this course include:

  • Communication - clearly communicating workplace information to others verbally and non-verbally, questioning to clarify and evaluate information; writing in a range of styles to suit different audiences
  • Teamwork - briefing various personnel on their roles and responsibilities regarding the implementation of a marketing solution; defining performance measures and coordinating the activities of team members, implementing team building strategies
  • Problem-solving - determining, modifying and adjusting the optimal marketing mix, performing revenue and cost analysis and working within budget; solving workplace issues and problems either individually or with assistance of team members
  • Initiative and enterprise - assessing and evaluating the financial viability of making changes; encouraging creative and innovative workplace solutions
  • Initiative and enterprise - identifying new and emerging opportunities for the business and developing strategies to capitalise on them; managing, fostering and facilitating change
  • Planning and organising - collecting, collating and analysing information using appropriate workplace business systems, developing systems that are flexible and responsive to changing circumstances
  • Planning and organising - managing resource acquisition and deployment within budgetary constraints, planning complex projects; planning for contingencies
  • Self-management - managing own time and priorities and dealing with contingencies; taking responsibility as required by job role and ensuring organisational policies and procedures are adhered to
  • Learning - contributing to the learning of others through implementing team building and organisational development activities; receiving and giving feedback, and providing coaching and mentoring
  • Technology - using computerised systems, software and telecommunication devices to process and analyse data and to create documents
  • Technology - using technology to assist the management of information and to assist in planning processes; using technology to record and generate ideas

    BSB60515 Advanced Diploma of Marketing or other Advanced Diploma qualifications

    No entry requirements.